Kris Olson,
Expert Casino Reviewer & Journalist at CasinoRIX | International iGaming Analyst
Soft2Bet Partners with IBIA to Safeguard Sports Betting Integrity in Ontario
Soft2Bet has been on a mission to extend its operations throughout the Ontario gambling market. Recently, it was announced that the platform provider secured a partnership with IBIA. This will allow the company to step into Ontario’s online sports betting scene.
In March 2024, Soft2Bet obtained an AGCO (Alcohol and Gaming Commission of Ontario) license. The platform’s main focus at the time was its premier site TwoonieBet, as it entered the legal online casino Ontario market.
This is a major step forward for Soft2Bet as it takes on another part of Canada. Currently, IBIA works with over 50 of the leading online gambling operators in the province and has 125+ casino and sportsbook brands under its name.
With Soft2Bet approved in Ontario, the online sports betting market is expected to see considerable growth in the upcoming years. IBIA platforms account for roughly 50% of Ontario’s online sports betting industry. The company generates roughly $300 billion annually. But, as the market grows, it’s expected to see a substantial profit increase as well. Since online gambling in Ontario became regulated, online sportsbooks profits have grown 92%. It’s forecasted to rise to 97% by 2028.
What is Soft2Bet?
Soft2Bet is a leading platform provider for online casino and sportsbook brands. This company provides white-label solutions that include developing the brand’s platform from scratch. They have a reputation for implementing innovative ideas, using the latest technology, and staying ahead of industry trends.
What is IBIA?
IBIA stands for International Betting Integrity Association. This non-profit organization monitors the betting market for irregularities. Its goal is to prevent corruption and maintain a safe online gambling environment. IBIA is responsible for monitoring licensed gambling sites globally to alert suspicious activity.
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