Soft2Bet Partners with IBIA to Safeguard Sports Betting Integrity in Ontario
Soft2Bet has been on a mission to extend its operations throughout the Ontario gambling market. Recently, it was announced that the platform provider secured a partnership with IBIA. This will allow the company to step into Ontario’s online sports betting scene.
In March 2024, Soft2Bet obtained an AGCO (Alcohol and Gaming Commission of Ontario) license. The platform’s main focus at the time was its premier site TwoonieBet, as it entered the legal online casino Ontario market.
This is a major step forward for Soft2Bet as it takes on another part of Canada. Currently, IBIA works with over 50 of the leading online gambling operators in the province and has 125+ casino and sportsbook brands under its name.
With Soft2Bet approved in Ontario, the online sports betting market is expected to see considerable growth in the upcoming years. IBIA platforms account for roughly 50% of Ontario’s online sports betting industry. The company generates roughly $300 billion annually. But, as the market grows, it’s expected to see a substantial profit increase as well. Since online gambling in Ontario became regulated, online sportsbooks profits have grown 92%. It’s forecasted to rise to 97% by 2028.
What is Soft2Bet?
Soft2Bet is a leading platform provider for online casino and sportsbook brands. This company provides white-label solutions that include developing the brand’s platform from scratch. They have a reputation for implementing innovative ideas, using the latest technology, and staying ahead of industry trends.
What is IBIA?
IBIA stands for International Betting Integrity Association. This non-profit organization monitors the betting market for irregularities. Its goal is to prevent corruption and maintain a safe online gambling environment. IBIA is responsible for monitoring licensed gambling sites globally to alert suspicious activity.
Other news:
How iGaming operators should approach market analysis in 2025: Max Tesla’s perspective
Running an iGaming operation without proper market analysis is like heading into a high-stakes poker game without knowing the rules. Traditional methods of tracking performance have served well in the past, but will t...
Social Responsibility in iGaming: Trend or the New Normal?
As the iGaming industry evolves, social responsibility is becoming a standard part of operations rather than an afterthought. This article explores what's driving the shift, from regulatory demands to changing player ...
Navigating the iGaming Galaxy: Insights from Halyna Nikitina, Affiliate Manager at 7StarsPartners
Halyna Nikitina, the Affiliate Manager of the 7StarsPartners team, recently shared insights into her role with the CasinoRIX team.
London Welcomes ICE 2024, Gaming Titans
The International Casino Exhibition (ICE) is getting ready for its big show in 2024, and all eyes are on ExCeL London. ICE 2024 is projected to be the industry's most prominent networking, business, and educational ev...