Gamzix’s Gary the Goose: Highlighting the Often Overlooked Influence of Mascots in B2B Marketing
Gary the Goose, the beloved mascot of Gamzix, has left the virtual world behind and stepped into the real one. Originally a quirky online character, Gary made his in-person debut as Gamzix’s official mascot at SiGMA Europe in Malta. While mascots are typically seen in B2C marketing, Gamzix took a bold step in the B2B space, introducing Gary as a memorable, lively figure who has captured the hearts of many.
Ontario’s 2024-25 Q2: iGaming Market Report
The gaming industry saw significant growth across various metrics from 2024 to 2025, with total wagers reaching $18.7 billion. A notable increase of 1.6% in promotional wagers for the last quarter, alongside a 31.7% r...
Exploring the Cryptocurrency iGaming Market from Three Angles. Notable Changes in 2024
This article takes a deep dive into the evolving role of cryptocurrency in high-risk industries, analyzing this year’s shifts from three perspectives: the payment challenges faced by businesses, the shifting proport...
A New Way to Compare Online Casinos: Tool Now Available
Canadians have to choose from many online casinos to find the one that fits. However, how can they? There are many Canadian online casinos, and it would take forever to go through each one. Fortunately, CasinoRIX has ...
Gypsy Partners’ Bold Rebrand: A New Look, Same Core Values
Gypsy partners unveiled the company’s fresh looks that are inspired by their values, team spirit and way of living - giving us a whole new vibe.
SOFTSWISS: The Powerhouse Behind Modern iGaming Solutions and Responsible Gambling
SOFTSWISS has been developing innovative iGaming software solutions for over 15 years. The company comprises a team of industry experts working in partnership with premium iGaming brands worldwide. In 2013, SOFTSWISS ...
Exploring Affter: The Premier Luxury Affiliate Program
Affter is an exclusive, luxury invite-only betting and gambling affiliate program designed to cater to a sophisticated network of affiliates.
Slotegrator and Capecod Gaming Forge Collaboration for New Opportunities
Slotegrator has announced its strategic partnership with Capecod Gaming, one of the top game providers from Italy. This move is another step in the company’s continuous way to develop the APIgrator partner network. ...
Ontario’s 2024-25 Q1: iGaming Market Report
In this report, we’ll cover the first quarter (Q1) of the 2024/2025 fiscal year on market performance. The first quarter covers activity from April 1 to June 30, 2024 and covers the iGaming market in Ontario.
CryptoProcessing Revolutionizes B2B Transactions with Secure and Efficient Cryptocurrency Payments
CryptoProcessing is a cryptocurrency payment gateway under the CoinsPaid umbrella — an ecosystem of B2B crypto payment solutions.